How Saqr Fitness Achieved an Exceptional Return Through Google Ads | Perform Scale Portfolio

About the Client Saqr Fitness (saqrfitness.com) is a Saudi-based e-commerce store specializing in home fitness equipment, headquartered in Riyadh. The store offers a wide range of products designed to help customers build a complete home gym, including: Electric treadmills for home walking and running Stationary and magnetic exercise bikes Weights and dumbbells in various sizes Rubber and foam gym flooring Resistance bands and exercise straps Complete home gym setup packages What sets Saqr Fitness apart is its free delivery and installation service within Riyadh —a compelling advantage that builds customer confidence and removes a key barrier to purchasing heavy fitness equipment online. The Challenge When a specialized store sets out to scale its digital sales within a competitive and fast-growing Saudi market, the challenge extends far beyond driving traffic. It demands converting that traffic into real, profitable sales. Saqr Fitness faced several core obstacles: Intense competition in the home fitness equipment sector, with a growing number of online retailers entering the market. High product price points —equipment such as treadmills and exercise bikes naturally leads to long